Building a startup is exciting, rewarding and full of opportunity. It's also one of the most challenging journeys you'll ever undertake.
Catalyst gives founders direct, 1:1 access to Luke Whiting — an experienced entrepreneur, operator, investor and board advisor who has built, scaled and exited businesses — pairing practical strategy with prayerful counsel.
Whether you're validating an idea, preparing to raise investment or navigating growth, Catalyst delivers the guidance and accountability to help you move forward faster — with confidence, conviction and clarity.
Founders don't always need another programme. Sometimes they simply need the right person in their corner — someone who has walked the road, knows the terrain, and will tell you the truth in love.
Through Catalyst, you'll work directly with Luke Whiting — a founder, operator, investor and board advisor who has:
This isn't theory. It's practical support from someone who has built businesses himself — and who believes that "plans fail for lack of counsel, but with many advisers they succeed" (Proverbs 15:22).
Turn ideas into viable businesses through customer discovery, validation and go-to-market planning.
Refine your pitch, prepare for due diligence, build investor materials and develop a fundraising strategy that lands.
Navigate customer acquisition, team growth, operational challenges and the strategic decisions that compound.
Strengthen leadership, accountability, confidence and decision-making — rooted in identity and calling, not just metrics.
Build the right team at the right time — from first hires and co-founder dynamics to culture, structure and leadership development.
Tap into a trusted network of founders, operators, investors and faith-aligned advisors to open doors and accelerate momentum.
Work through the hard calls — pricing, positioning, pivots and prioritisation — with experienced sounding boards in your corner.
Lead from a place of identity, peace and conviction — integrating prayer, scripture and discernment into how you build.
Streamline how your business runs — leveraging AI, automation and lean processes to do more with less and free founders to focus on what matters most.
FinTech
A first-time founder approached Catalyst with an idea to simplify cashflow forecasting for SMEs. Through customer validation, proposition refinement and fundraising prep, they secured their first 20 paying customers and raised a £500K pre-seed round.
HealthTech
After building an MVP, a founder needed support commercialising their product. Together we shaped go-to-market, secured pilot partnerships and prepared them for investment conversations — landing multiple NHS pilot opportunities.
SaaS
A software company had a strong product but struggled to generate consistent revenue. Through positioning, sales strategy and founder coaching, the business grew from £5K MRR to £40K+ MRR within 12 months.
Faith-Based
A European founder building a worship and music app for churches needed support validating their concept, refining their model and engaging early adopters across a new continent. The venture launched into South America and secured partnerships with leading churches and worship networks across the region in year one.
You've got the conviction and the idea — Catalyst gives you the seasoned counsel to translate calling into a viable business.
For startup teams stepping into scale, raising investment, or navigating the key inflection points that define the next chapter.
For founders who want experienced, faith-aligned support without joining a full programme — clarity, accountability, momentum.
One Session. Complete Clarity.
Sometimes a single conversation can save months of wasted time, thousands of pounds and countless wrong turns.
Whether you're validating an idea, refining your business model, preparing to raise investment, navigating growth challenges or making a critical decision, you'll leave with practical advice, strategic clarity and a clear plan of action.
Every session is tailored to where you are right now — focused on the specific question, opportunity or obstacle that matters most, with the experience and perspective to help you move forward with confidence.
Best for founders who need experienced insight, honest feedback and actionable next steps.
A Founder In Your Corner.
Catalyst Partnership provides ongoing support to founders through every stage of the startup journey.
As your trusted advisor, sounding board and strategic partner, we'll help you navigate opportunities, avoid common pitfalls and make better decisions with greater confidence.
Together we'll focus on what matters most: building a business that grows sustainably and creates lasting impact.
More than advice, it's a long-term relationship — walking alongside you through the highs and the hard seasons, with the consistency and conviction to help you build something that lasts.
Best for founders seeking ongoing strategic guidance, accountability and support.
Founders reaching defining moments.
Whether you're at a major funding round, a product launch, a growth plateau, a difficult strategic decision or a market opportunity that cannot be missed — Catalyst Breakthrough is an intensive engagement designed to help founders overcome critical challenges, unlock growth and create momentum when it matters most.
Working closely together, we'll identify the obstacles holding the business back, develop a clear strategy and execute against the priorities that will drive meaningful results.
This is not generic advice. It's focused, hands-on support designed to help you move faster, think bigger and achieve more.
Best for founders facing pivotal moments, ambitious growth targets or transformational opportunities.
Whether you're validating an idea, preparing to raise investment or scaling an existing venture, Catalyst provides the support, experience and accountability to help you move forward with confidence, conviction and clarity.
Apply for Catalyst